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Aaron Rankin

Founder of Sprout Social

Greater Chicago Area

Overview 

Aaron Rankin is the Co-founder and Chief Technology Officer at Sprout Social, a successful enterprise software company based in the Greater Chicago Area. With an educational background from Carnegie Mellon University and experience at companies like Endeca and IBM, Aaron has invested in and supported various start-ups, including Bridge Money, OpsLevel, and NutriSense. Aaron's career highlights include co-founding Sprout Social, a leading SaaS platform, and investing in a range of successful companies across different stages and sectors, showcasing his expertise in enterprise software, SaaS, and start-up ventures.

Work Experience 

  • Co-Founder & Board Member

    2009 - Current

    (NASDAQ: SPT) Our software helps 30,000+ companies around the world manage their social media channels more efficiently and create stronger relationships with their customers. From local businesses to global charities, our products make a difference every second of every day. Our team is relentless about solving hard problems and is wholly committed to the success of our customers.

  • Chief Technology Officer & Co-Founder

    2010 - 2023

    From inception, I worked to build our technology, grow our product teams, develop our business, product, and technical strategies, and shape a culture of excellent products and customer success.

Sprout Social provides a platform for businesses to manage social media engagement, publishing and analytics.

Raised $111,498,796.00 from Goldman Sachs, Future Fund and New Enterprise Associates.

  • Investor

    2020

    As a family office, we invest early-stage capital in techno-industrials and deep tech, particularly around decarbonization, the energy transition, and climate. We also support related work in research, policy, conservation and other non-profit pursuits through Rankin Foundation. Prior to this focus we invested in over 40 companies spanning B2B SaaS, software infrastructure, health & wellness, and other themes.

  • Software Engineer, Special Operations

    2006 - 2010

    Note: I worked for Endeca, which was acquired by Oracle after my departure. Endeca was a pioneer in search and information retrieval. CEO's special projects team, pioneering productizations of our technology, helping the company prove ROI to penetrate new segments. My teams and I prototyped and developed many novel, high-scale applications on Endeca, which addressed specific business inefficiencies such as high-volume global staffing, auto warranty claims, and optimal part selection for manufacturing design. Our work helped incubate Endeca's Business Intelligence product line, which became Oracle BI.

Endeca is a software company that sells e-commerce search, customer experience management, enterprise search and business intelligence apps.

Raised $81,149,000.00 from DN Capital, Sapphire Ventures, Venrock, Intel Capital and Notable Capital.

  • IT Strategy

    2004 - 2006

    My team was responsible IT security policy, risk and architecture for the internal IBM business, a group reporting up into the IBM CIO. I had direct business responsibility for the workstation security of 300,000+ IBM colleagues.

IBM is an IT technology and consulting firm providing computer hardware, software, infrastructure, and hosting services.

  • Extreme Blue intern

    2003 - 2003

    Premier industry internship. My team (3 devs, 1 MBA) worked on behalf of IBM Tivoli on a novel system to classifying Intrusion Detection System alarms.

IBM is an IT technology and consulting firm providing computer hardware, software, infrastructure, and hosting services.

  • IT & Web Programming

    1999 - 2000

    High school job with a dot-com era software company. I worked on their VB-based ASP web application, built and maintained Windows/Linux servers, and did desktop computing support.

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