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Alex Adelman

Founder of Lolli

New York, New York

Overview 

Alex Adelman is the CEO and Co-Founder of Lolli, a successful e-commerce startup based in New York. He has a background in entrepreneurship and business development, with notable achievements including leading Cosmic to acquisition and investing in various successful companies like Daylight and Horizon Blockchain Games. Adelman's career highlights include founding and leading Cosmic to acquisition and actively investing in promising startups, showcasing his expertise in entrepreneurship, business development, and strategic partnerships. Currently, he is driving the growth of Lolli as CEO and Co-Founder, demonstrating his leadership in the e-commerce sector.

Work Experience 

  • CEO, Founder

    2025 - Current

    Mirado AI is an industry leading rewards company that powers 85MM+ cards in the U.S. with merchant funded rewards. We drive incremental sales in-store and online for hundreds of top advertisers and provide enterprise reward experiences for publishers. We spun Mirado AI out of Lolli (acquired in '25) to focus entirely on building the best enterprise rewards platform in the world. Please feel free to reach out if you want to join me and the team in building the future we all want to live in.

  • CEO, Founder

    2018

    Lolli is an industry leading rewards company giving people the ability to earn cash and bitcoin. We’ve partnered with over 1,500+ merchants to drive incremental sales in-store and online, while giving people the ability to earn on their everyday purchases. Acquired by Thesis* (7/25). Spun out enterprise rewards company Mirado AI (7/25).

Lolli is a rewards app that allows users to earn bitcoin when shopping online.

Raised $28,250,000.00 from Night Ventures, Serena Ventures, BITKRAFT Ventures, Logan Paul, Pathfinder, Seven Seven Six, Company Ventures, MZ Web3 Fund, Bain Capital Ventures and Animal Capital.

  • CEO, Co-Founder

    2012 - 2017

    Cosmic (acquired in '15) was the industry leading e-commerce gateway. We created the first dynamic buy button, giving merchants the ability to sell anywhere and people the ability to buy anywhere. Acquired by PopSugar. (10/15) Acquired by Rakuten. (2/17)

Articles About Alex

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