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Barbara M.

Tech Executive & Board Director

San Francisco, California

Overview 

Barbara M. is a highly accomplished tech executive and board director based in San Francisco, California. She has held significant leadership roles at top companies like Roblox as Chief Marketing & Communications Officer and Walmart as SVP and Chief Marketing Officer, while also serving on the boards of prominent organizations such as AppLovin and Vacasa.

Work Experience 

  • Board Member

    2024 - Current

AppLovin makes technologies that help businesses of every size connect to their ideal customers.

Raised $5,120,856,691.00 from GQG.

  • Board Member

    2021 - 2025

Blue Ridge Cabin Rentals offers vacation rentals throughout Georgia.

  • Chief Marketing & Communications Officer

    2023 - 2023

  • Chief Marketing & People Experience Officer

    2020 - 2023

Roblox is an online gaming and entertainment platform that offers a shared digital experience that brings people together through play.

Raised $874,454,567.00 from E-magine Ventures.

  • Board Member

    2020 - 2023

  • Board Member

    2020 - 2021

  • SVP and Chief Marketing Officer

    2018 - 2019

Walmart is a retail corporation that operates several chains of supermarkets, discount stores, and e-commerce platforms.

Raised $5,000,000,000.00.

  • Board Member

    2014 - 2018

  • Chief Marketing Officer

    2011 - 2018

TripConnect is an online service that allows people to get travel advice from people they know.

Raised $1,000,000.00 from Masthead Venture Partners.

  • Board Member

    2014 - 2017

Mashable is a media company for the connected generation and voice of digital culture.

Raised $59,300,000.00 from Warner Media, Brandtech Ventures, Updata Partners and Turner Broadcasting System.

  • Vice President and General Manager, Travel Ticker

    2006 - 2011

  • Vice President, Customer Experience

    2004 - 2006

  • Director

    2002 - 2004

Articles About Barbara

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