Begona Ortiz
Principal at COMETA
Greater Madrid Metropolitan Area
Overview
Work Experience
Principal
2023 - Current
- Lead strategic investments, leveraging deep market insights to expand the fund’s presence in Spanish-speaking markets. - Supported the successful fundraising of Cometa III by building strong investor relationships and coordinating comprehensive fundraising initiatives. - Oversee portfolio management, actively contributing to the strategic direction and growth of companies through board-level involvement.
Associate
2019 - 2023
- Contributed to deal flow strategies and conducted comprehensive analyses of potential investments, identifying high-impact opportunities for Cometa. - Assisted in investor relations initiatives, fostering strong relationships and providing detailed updates to enhance investor engagement. - Supported portfolio management efforts, collaborating on strategic initiatives to drive growth and value creation across the portfolio.
Relationship Manager
2017 - 2021
- Fostered value creation for portfolio companies by supporting recruitment, business development, and market expansion initiatives. - Led investor relations efforts and prepared comprehensive reports for stakeholders.
General Manager of Las Páginas Verdes
2015 - 2017
Las Páginas Verdes: part of New Ventures Group - Led an 8-person team to generate over $500k USD in annual revenue by promoting sustainable products and services. - Directed EcoFest, the largest green festival in Latin America, featuring over 200 SMEs and attracting more than 100,000 attendees each year. - Managed partnerships with government entities, media, and organizations, extending EcoFest’s reach to millions annually without an advertising budget. - Directed two editions of the Latin American Impact Investment Forum, significantly increasing ticket sales revenue, sponsorships, and attendee engagement. - Served as the organization’s spokesperson in media, advocating for sustainability and impact investment.
Gerente de Mercadotecnia
2011 - 2015
- Edited directories for Las Páginas Verdes (150,000 copies annually in Mexico and 75,000 copies annually in Colombia), overseeing design, editorial content, and a database of over 7,000 companies. - Produced EcoFest (ecofest.com.mx), a sustainable shopping festival attracting over 150,000 attendees and more than 200 companies. - Managed social media platforms, reaching over 100,000 individuals through exclusively organic growth.
Brand Assistant
2011 - 2011
Coordinated advertising campaigns for Hellmann’s Regular and managed budget and promotions for the spreads category.
Intern in Brand Building
2009 - 2011
Voluntariado como Coordinadora de prensa
2008 - 2011
- Edited the internal newsletter for the central office in Mexico. - Organized press conferences, including writing press releases, creating press kits, and managing media relations. - Coordinated five construction projects with university students and two with corporate partners.