CM

Cara Mccarty Abbott

Founder of Betterleave

Austin, Texas

Overview 

Cara McCarty Abbott is the Founder & CEO of Betterleave, focusing on providing grief and loss-inclusive care. With a background in HR and organizational development, she has held leadership roles at companies like Cognite AS as VP of People & Organization and has experience in venture capital through roles at PeopleTech Invest and Everywhere Ventures. Cara has successfully founded Betterleave, a company aimed at delivering connected experiences in grief and loss-inclusive care, and has held VP-level roles at Cognite AS, contributing to her expertise in HR and organizational development. She has also engaged in venture capital through positions at PeopleTech Invest and Everywhere Ventures.

Work Experience 

  • Founder & CEO

    2022 - Current

    Betterleave's award-winning family experience platform is trusted by leading health systems and post acute providers to reduce hospital readmission, improve quality and enhance satisfaction for families navigating serious illness, end-of-life and loss.

  • Venture Scout

    2024

    The AV Venture Scout Program is an extensive network of independent angels, entrepreneurs, and connectors. I'm specifically scouting women-founded and led startups.

Alumni Ventures Group is a venture capital investment firm that manages fund families that invest in a portfolio of companies.

Raised $500,000.00 from Michael Bunning.

  • Angel Investor

    2022

    Investing in early-stage startups at the intersection of People and Technology.

  • Partner

    2021

    Global pre-seed fund backed by 500 founders and operators. Investing in the future of money, health & work. Formerly known as The Fund Austin. Notable investments include; Add Value Machine Boom Boutiq Ceres Technology Chaiz Curious Eve Drones Inbanx Legal Karma Lena Health Lou Assist Mbue Mosie Baby Otis Sendspark SwiftCX Viva

  • Contributor

    2021

    Sharing insights from the People function with a global audience: Future of Work, Employee Experience, Health and Wealth.

Forbes Magazine is a business magazine that is focused on business news and financial information.

Raised $200,000,000.00 from Binance.

  • VP of People & Organization

    2020 - 2022

    Cognite is a global industrial AI software as a service (SaaS) company supporting the full-scale digital transformation of heavy-asset industries around the world. $150M Series B led by TCV.

  • Co-Founder, a Microsoft AI Inner Circle Partner [Exit: AngelList]

    2018 - 2020

    Code Pilot is a recruitment platform that provides production-grade development environments with coding analytics to train, test, and assess software developers skills and behavioral adaptability. Acquired by AngelList.

  • Head of People

    2016 - 2018

    WorldFirst is an international payments business helping businesses and people easy move money around the world at great exchange rates. $700M acquisition by Alibaba's Ant Financial.

  • Director of Talent & HR

    2014 - 2016

    REthink CRM is a software as a service (SaaS) company that produces software for commercial and residential real estate brokerage firms. Acquired by Buildout.

  • HR Specialist

    2013 - 2014

    RetailMeNot is a marketplace for online coupons and deals that operates a portfolio of coupon and deal websites. Raised $191M at IPO.

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