DV

Diego Venegas

🚀 I build brands with soul and purpose to transform industries | Founder 🦷 Mike & 💡 Luxia | 🎯 Ex P&G

Santiago, Santiago Metropolitan Region

Overview 

Diego Venegas is the founder of Mike and Luxia, with a background as a Senior Trade Marketing Manager at Procter & Gamble. He has a proven track record of building purpose-driven brands and transforming industries, with notable achievements in brand management and regional marketing. Diego's career highlights include founding successful brands, such as Mike, and holding key roles at Procter & Gamble, where he excelled as a Senior Trade Marketing Manager and Senior Brand Manager in the Oral Care division.

Work Experience 

M

Mike

  • Founder

    2025 - Current

P&

Procter & Gamble

  • Senior Trade Marketing Manager - Oral Care

    2023 - 2025

    Sr. MS&P (Market, Strategy & Planning)

  • Senior Brand Manager - Oral Care Latin America

    2021 - 2023

  • Brand Manager | Oral Care Chile

    2019 - 2021

  • Brand Intern | Oral Care Chile

    2018 - 2019

    • Power Toothbrush Initiative Development of digital MKT campaigns and BTL activations. • Kids Initiative Leading and Supporting Back To School Instore Maximizations. • Business Analysis & Tracking Monthly Share Tracking Report and competitive reviews. (Nielsen)

  • Sales Intern | Canal Tradicional

    2018 - 2018

    • Monthly Tracking Sell Out / Sell In / Inventories • Weekly Tracking Storechecks / Price Tracking

Noxell Corporation manufactures and markets perfumes, colognes, cosmetic, and toiletry products under CoverGirl brand name.

pg.com
B

Beiersdorf

  • Eucerin Marketing Trainee

    2017 - 2018

    • Professional Intership in the Marketing department of Eucerin Chile. • Reporting directly to the Brand Manager and the Eucerin Detailing Manager. • Creation, design and development of initiatives for the Detailing team. • Direct contact with our media agencies: creative, PR and production. • Leading the re-launch of Aquaphor, one of the brand's flagship products. • I started the program of brand micro influencers.

Beiersdorf is a skin care product manufacturing company.

beiersdorfusa.com
DC

Deloitte Canada

  • Business Technology Analyst

    2016 - 2017

    • Analysis, Cataloging and Contact with more than 500 Startups in the area (Waterloo). • Immersion in the "Fintech" area, specifically working with Blockchain. • Systematic use of Scrum (under the "AGILE" methodology).

Deloitte Tax is an advisory firm that provides tax preparation and advisory services.

www2.deloitte.com
C

Canada

  • Working Holiday Canada

    2016 - 2017

    Studies at ILAC and Jobs in Toronto. • Live for a year in one of the most cosmopolitan cities in the world (Toronto). • Small Works • Extra in a Hollywood movie "Downsizing" with Matt Damon • Create strong Ties with People from many different Cultures. • A new Perspective; Global Vision of the World.

BB

Banco Bci

  • Innovation and Technological Development Team (BCI LABS)

    2015 - 2015

    • After having won an innovation contest with 2 friends, we worked helping to develop two innovation projects of the bank, giving consultancies to teams. • Mentor at BCI LABS Workshops. • Extensive knowledge in methodologies that have as key point the Experimentation of consumer hypothesis, problem and solution. - Javelin Model, Lean Startup, Design Thinking, Customer Development, AGILE. • Testing of solutions via MVP (Minimum Viable Product).

UA

Universidad Adolfo Ibáñez

  • Community Manager, Student Center of Commercial Engineering.

    2014 - 2015

    • Head of Campaign. • Management of Social Networks.

  • Campus Ambassador

    2014 - 2015

    • Responsible for maintaining connections between student centers and Garage UAI. • Encouraging students to join Garage UAI. • Contacting new entrepreneurs.

Troker

  • Co-Founder

    2013 - 2013

    •Troker was a project that I did with a college partner during my second year of university. -The idea was to create a social network of Bartering (Trades). -We wanted to eliminate the obstacles that trades have today. -We create an automated algorithm, in order to maximize the efficiency and user experience around the exchanges and also to create circles of those. •Incubated by BombaCamp •Funds raised with the BombaStars program (US$25.000)

Education 

Articles About Diego

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