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Edward Lando

Founder of Palazzo

United States

Overview 

Edward Lando is a successful entrepreneur and venture capitalist known for founding Pareto Holdings and investing in various successful startups like Misfits Market and Atom Finance. He has made significant contributions to the real estate, AI, and consumer internet sectors through his investments and leadership roles in companies like Lido and Zamp. Edward Lando's career highlights include founding Pareto Holdings and making strategic investments in startups such as Misfits Market and Atom Finance, showcasing his expertise in entrepreneurship, venture capital, and business advising. His impactful contributions to the real estate/PropTech, AI, and consumer internet sectors have solidified his reputation as a prominent figure in the startup ecosystem.

Work Experience 

PH

Pareto Holdings

  • Founder

    2020 - Current

    First investor in great entrepreneurs around the world.

Startups

  • Angel Investor

    2014

    Early investor in 25+ unicorns including Ramp, Mercury, Current, Spendesk, Side, Misfits Market, Truebill, Modern Treasury, Extra, Gauntlet and others.

KR

Kinisi Robotics

  • Co-Founder

    2023

    The future of physical intelligence.

MM

Misfits Market

  • Founding Investor & Board Member

    2018

    On a mission to bring healthy, affordable produce to all Americans & help reduce food waste along the way. https://www.bloomberg.com/news/articles/2021-09-14/misfits-market-online-groceries-valued-at-2-billion-on-softbank-investment

Misfits Market provides a subscription box service for organically sourced produce.

Raised $526,500,000.00 from ASVC, Covalent Ventures, SaxeCap, Collide Capital, Sprint Vc and 10X Capital.

misfitsmarket.com
Z

Zamp

  • Co-Founder

    2022

    Freedom from sales tax. https://techcrunch.com/2024/09/05/zamp-targets-growing-demand-for-sales-tax-solutions/

Zamp is a sales tax solution that combines technology, automation, and human experience to totally remove sales tax off your plate.

Raised $4,000,000.00 from Anoop Shah, Alli Folk, Lorenzo Thione, Alexandra Cowie, Trupti Natu, Jonathan Wasserstrum, Matt Mickiewicz, John Fogelsong, Yahya Mokhtarzada and Pedram Navid.

zamp.com
LM

Link Money

  • Co-Founder

    2021

    Pay By Bank in the US. https://techcrunch.com/2023/01/19/link-raises-30m-to-help-merchants-accept-direct-bank-payments/

P

Palazzo

  • Co-Founder

    2023

    Reinventing interior design. https://www.fastcompany.com/91040882/venus-williams-launches-an-ai-interior-design-platform-called-palazzo https://techcrunch.com/2024/02/29/venus-williams-launches-palazzo-ai-powered-interior-design-platform/

Palazzo provides interior designs and communicating them is effortlessly using artificial intelligence.

palazzo.ai
G

Goody

  • Co-Founder

    2020

    The easiest way to send gifts to the people you care about. https://techcrunch.com/2021/11/16/gift-giving-mobile-app-goody-holidays/

Goody makes sending gifts as easy as sending a text.

Raised $32,100,000.00 from SOFTBANK Latin America Ventures, Karim Atiyeh, Global Founders Capital, Josh Constine, Scott Belsky, Eric Glyman, Amber Atherton and New Enterprise Associates.

ongoody.com
N

Nodal

  • Co-Founder

    2021

    Redefining the surrogacy experience. https://www.axios.com/pro/health-tech-deals/2022/09/21/nodal-launches-tech-surrogacy-5-million-seed

L

Lido

  • Founding Investor & Board Member

    2020

    Use your spreadsheet skills to build custom applications powered by your data. www.lido.app

Lido is a platform that creates custom dashboards and internal apps.

lido.app

Education 

Investments 

SiPay

Series A

Total funding: $15M

Unicorn Auctions

Seed

Total funding: $6M

Fun

Pre Seed

Total funding: $14M

Dance

Series Unknown

Total funding: $50M

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