ER

Ethan Ruby

Advisor at Craft Ventures

San Francisco Bay Area

Overview 

Ethan Ruby is a seasoned professional in the SaaS industry, currently serving as an Advisor and Partner in Craft Ventures. With a background as the Co-Founder & CEO of SaaSGrid, Ethan has a strong track record in leadership and management roles within the tech startup sector, with notable investments in companies like Secoda at the Series A stage.

Work Experience 

  • Co-Founder & CEO

    2023 - Current

    SaaSGrid is the financial intelligence platform for B2B SaaS. Trusted by companies like Scratchpad, Tecton, and Pearl, we help SaaS companies build a fully reconciled single source of truth for pipeline, ARR, retention, revenue, and cash. Learn more at https://www.saasgrid.com.

SaaSGrid provide the insights SaaS executives require to make the most essential business choices.

Raised $3,300,000.00 from Craft Ventures and Karman Ventures (fka Moving Capital).

  • Advisor

    2024 - 2024

  • Partner, Analytics

    2018 - 2023

Craft Ventures is an early-stage and growth fund with proven, repeated success building and scaling SaaS businesses.

  • Business Operations

    2014 - 2018

Zenefits delivers a complete, all-mobile HR experience for small and medium businesses.

Raised $584,100,000.00 from TriplePoint Ventures and Unanimous Capital.

  • Product Management Intern

    2013 - 2013

Education 

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