Jake Mccgwire
VP of Marketing at Komi
London, England
Overview
Work Experience
Head of Growth
2022 - Current
Owning all things Product & Growth for Komi's Website Builder product. Komi is building the ultimate creator hub. All the key tooling a creator needs, in one place. Our vision is to empower creators to achieve their commercial potential. Komi is the world’s best mini-site for the creator economy. A Komi-powered landing page makes it easy for creators of all levels to consolidate all their offerings and monetize their audience. A home on the internet for every creator. Komi-powered landing pages are supporting leading creators with a combined global audience of over 1 billion.
Advisor
2022 - 2024
Advising Resolute on CRM & Data Strategy
Resolute Ventures is a U.S.-based venture capital firm focused on investments in seed-stage companies.
Advisor
2022 - 2024
Advising Mustard on GTM for UK & EU markets
Growth
2022 - 2023
Head of Growth
2018 - 2022
Head of Growth at Camplify, one of the world's largest RV rental marketplaces. Reporting to CEO, I was responsible for all marketing and growth initiatives across the four Camplify markets (AU, NZ, UK, ES). - Scaled annual revenue from $1.6m to $25m 💪 - Went from a 17-person startup to listing on the ASX 📈 - Paid out over $70m to van owners across Australia, New Zealand, UK & Spain 💰 - Grew our community of van supply from 3,000 to 10,000 vans worldwide 🚌 - Grew annual GTV from $7.9m to $60m 🔥
CEO & Co-Founder
2016 - 2018
-Founded Evopass (originally known as TicketChain) whilst at University, grew the team from three to seven people and developed a sales & marketing strategy which led to us achieving €30,000 in monthly sales. -Oversaw the development of a mobile application and website which enabled over €120,000 in sales within five months of going live. Used React Native & Expo frameworks to enable continuous deployment & iteration. -Led the company through a full pivot and rebrand, including a new business model, mission and product strategy. Went on to lead the development of a Web App P2P marketplace. -Developed a digital marketing strategy and implemented it across Facebook, Medium and Google Adwords. Was solely responsible for implementation and optimisation of Adwords. -Was responsible for fundraising and secured €60,000 in funding through private investments and grants. -Skills learnt: Sales, Negotiation, Fundraising, Rebranding, Agile Product Development, Product Direction & Roadmap, SCRUM, Hiring, Google Analytics, Adwords, Digital Marketing, Managing Teams, Pivoting. Evopass is a Dublin-based startup that develops digital ticketing software to control and monetise how event tickets are resold. www.evopass.io
Co Op- Strategy & Operations - Fsi
2015 - 2016
Interned with Deloitte Consulting over the space of 12 months. Focused primarily in Financial services focusing with a major Irish bank and Healthcare Insurer.
Deloitte Tax is an advisory firm that provides tax preparation and advisory services.
Research Analyst
2013 - 2013
Research Analyst
2012 - 2012
Education
Bachelors of Arts
2013 - 2017
Bachelor of Arts (BA)
2015 - 2016
A*A*A
2007 - 2012