Joon Ian Wong
Partner at Amplified Event Strategy
London, England
Overview
Work Experience
Co-Editor in Chief
2025 - Current
USE CASE is a magazine about what crypto enables. Launching at the end of 2025 with longform journalism, illustration, photography and more from the world's best writers, photographers and designers on the subject. usecase.xyz
Member of the Board of Advisors
2024
Advising and contributing to the publisher of CoinDesk Japan and the host of the bTokyo conference.
Partner
2020
Helping the best projects in crypto with their editorial and events work. We have been in crypto from 2012 and have dozens of years collectively running events ranging from financial services summits to marathons.
Owner
2020
A consultancy working on media products, framing narratives through gatherings and no-code micro-services.
Journalist
1998
Currently writing columns for CoinDesk and Techcrunch. A freelance for Londonist, Al Jazeera English, CoinDesk, Skift, the Wall Street Journal Asia, The Edge Malaysia, CNBC Magazine, the South China Morning Post, Flavorpill New York and London, Vogue Paris, DJ magazine, the New Straits Times, Malaysiakini and a bunch more.
Copywriter
1998 - 2008
A freelance copywriter or consultant for agencies and clients in Kuala Lumpur, Singapore, Shanghai and London. They include like Leo Burnett, Holiday Inn Express, Carlsberg and more.
Early collaborator, investor
2020 - 2023
Web3 social token incubator. Seedclub.xyz https://www.coindesk.com/tech/2021/09/22/pussy-riot-ex-bloomberg-reporter-join-seed-club-crypto-accelerator/
Researcher in residence, advisor
2020 - 2022
Research on social tokens
Rally provides a blockchain platform for the development of video streaming and gaming apps.
Raised $57,000,000.00 from Blockchain.com Ventures, Coinbase Ventures and California Technology Ventures.
Mentor
2021 - 2021
Alliance is the leading Web3 accelerator and founder community.
Raised $250,000.00 from Blockchain Founders Fund, Alameda Research, Orange DAO, Quiet Capital, Nascent, Protofund, LedgerPrime and Jason Yanowitz.
Founding co-president
2020 - 2021
The ACJR is a non-profit organization that spotlights the best work in the industry.
Mentor
2020 - 2021
Mentor at The LAO, Flamingo
Tribute Labs is an IT company that specializes in software development to support DAOs.
Education
Master of Arts (MA)
2012 - 2013
BA
2000 - 2004
Summer School
2013 - 2013