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Peter Berg

Managing Partner at M12

San Francisco, California

Overview 

Peter Berg is a seasoned investor and operator in B2B SaaS, Fintech, and AI industries, with significant experience in product strategy and management. Currently, he serves as an investor in companies like PAXAFE, CruxOCM, and Armada, and has held key roles at Microsoft as Managing Partner and GM of M12, as well as at Visa as Head of Visa Ventures and Sr. Director of Product Strategy & Innovation. Notably, he has invested in successful companies like PAXAFE (Series A) and Deployed (Seed), showcasing his expertise in identifying and supporting promising startups in various sectors.

Work Experience 

  • Investor

    2024 - Current

PAXAFE develops an AI-enabled, device-agnostic risk-management platform.

Raised $21,215,000.00 from Gaingels, Rosecliff Ventures, Venture 53, Mana Ventures, M12 - Microsoft's Venture Fund, Framework Venture Partners, Elevate Ventures, AngelList and Ubiquity Ventures.

  • Investor

    2024

  • Investor

    2024

Armada is an edge computing platform that links individuals and businesses, facilitating real-time data processing and decision-making.

Raised $108,000,000.00 from M12 - Microsoft's Venture Fund, Felicis, Dragon Global and Valor Equity Partners.

  • Founder

    2024

    working on something new

  • Investor

    2023

NobleAI is an AI software company that accelerates development of Materials & Chemicals products.

Raised $40,605,980.00 from Dorilton Ventures, Sway Ventures, Alumni Ventures, Streamlined Ventures, GPVC, Chevron Technology Ventures, Alumni Ventures and M12 - Microsoft's Venture Fund.

  • Advisor

    2022

  • VP Business Development & Strategy

    2018 - 2022

    Early exec hire. Led strategic partnerships and new business initiatives. * Negotiated agreements with Visa & Mastercard; brokered access to key network capabilities & services core to VGS' product offerings * Closed the 2 largest enterprise sales deals (7 figures) in company history * Media & analyst relations – regularly represented VGS; secured exclusive coverage in Bloomberg, Fortune, Cheddar; primary rep. for Gartner, Forrester, S&P Global analyst engagements * Instrumental in bringing on Goldman Sachs and Visa as investors VGS is building a completely modern approach to data security & compliance. We're hiring! https://verygoodsecurity.com/careers

VGS is the World'd Leader in Payment Tokenization

Raised $104,930,000.00 from Andreessen Horowitz, GS Growth and Vertex Ventures.

  • Managing Partner

    2022

    Early stage investments in AI, B2B SaaS and Fintech

  • Managing Partner, GM - M12, Microsoft's Venture Fund

    2022 - 2024

    Investing in seed and series A & B startups in B2B SaaS, AI, fintech & gaming.

Microsoft Advertising provides digital advertising solutions.

  • Head of Visa Ventures

    2014 - 2018

    Responsible for leading Visa's global venture investments & managing Visa's relationships with VCs and the fintech ecosystem. Led investments in Stripe, Chain, Marqeta, MagicCube, Loop (now SamsungPay) and many others. Championed the first ever blockchain investment by a major payments network, which yielded Visa B2B Connect, a cross-border commercial payments platform operating in over 100 countries.

  • Sr. Director, Product Strategy & Innovation

    2011 - 2014

    Helping to build the future of payments at Visa. I worked on product strategy for Visa's emerging payment methods, in particular mobile, local, and e-commerce. Managed Visa's strategic partnership with & investment in Square. Evaluated new technologies and startups pursuing innovative solutions in the mobile, payments, and e-commerce spaces.

Visa Research conducts applied research on the most challenging problems in the payment industry.

  • Vice President, Technology

    2010 - 2011

    Co-founder of October Three, a leading provider of financial services and retirement solutions. We created the first SaaS platform that automates and scales the design and administration of tax-efficient benefits programs. We also provide consulting services to maximize tax-deferred retirement benefits.

Leading provider of defined benefit pension plan design, offering a modern SaaS platform for tax-optimized retirement savings.

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