Rana Roudi
Columbia Journalism Class of 25' | ex IBM Strategy Consultant
New York, New York
Overview
Work Experience
Graduate Student
2024 - Current
Senior Strategy Consultant
2021 - 2024
Led go-to-market strategy for products, drove product marketing, and designed human-centered processes from discovery to implementation. Worked closely with design, engineering, content management, and clients to conceptualize key pain points and effectively launch products.
Associate Strategy Consultant
2019 - 2021
IBM is an IT technology and consulting firm providing computer hardware, software, infrastructure, and hosting services.
Producer
2022 - 2023
Pitch story ideas, interview food and restaurant industry leaders, and create stories on food culture & history. Produce & publish audio for Meat & Three, Heritage Radio Network's flagship podcast. Create social media campaigns for the HRN website and instagram to increase audience base.
Producer & Social Media Manager
2019 - 2019
Led a small team to produce a mini documentary exposing the reality behind anti-poaching methods in South Africa. Interviewed industry leaders in animal conservation and wildlife. Edited and produced final documentary using Final Cut Pro and received over 17,000 views!
Analyst
2018 - 2018
Provided strategic recommendations to increase revenue generation at partner firms by conducting an in-depth analysis of major industry players and creating 13 new metrics measuring the client’s engagement over a 5-year horizon. Drafted proposals for 3 closed deals with partner firms in the Northeast Region with the M&A Team.
Strategy and Operations Associate
2017 - 2017
Analyzed and categorized clients based on financial data to create and implement a new financial management strategy for tracking current and incoming orders. Attended sales conferences with the VP of EMEA Sales to observe client meetings and provide feedback on different negotiation strategies.
Education
Masters of Science
2024 - 2025
Bachelor of Science - BS
2015 - 2019