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How to start a VC syndicate (if you’re not quite in a position to start your own fund)
Talks about Venture Capital Investing, Special Purpose Vehicles and Vc Career
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Reuben Holdaway
Associate at Convoi Ventures
Salt Lake City Metropolitan Area
Overview
Reuben Holdaway is currently an Associate at Convoi Ventures, with a background in venture capital, business strategy, and operations management. Highlights of his career include roles at Material Change Institute as a Venture Fellow and at Instructure in Revenue Operations, showcasing a diverse skill set across the startup ecosystem.
Work Experience
Senior Associate
2025 - Current
Associate
2023 - 2025
Analyst
2022 - 2023
Been on the Convoi ventures journey since the very beginning. Supporting and backing Utahs next breakout founders!
Convoi Ventures is the first to find and fund Utah's next breakout startups
Venture Fellow
2022
Material Change Institute is integrated program for business professionals for leadership roles in investment.
Revenue Operations
2023 - 2023
Business operations partner to the North America Higher Ed GTM team
Instructure is an education technology company developing a learning management system for K-12 and higher education.
Raised $89,100,000.00 from Dragoneer Investment Group.
Revenue Strategy and Operations
2021 - 2022
Business operations partner to the Fintech GTM team
MX Technologies is a fintech company that aims to connect people with financial data in a way that automates the money experience.
Raised $450,000,000.00 from Point72 Ventures, Pelion Venture Partners, CapitalG, Regions Bank, Canapi Ventures, TPG, Geodesic Capital, Cota Capital, Greycroft and Digital Garage.
Fund of Funds Summer Analyst
2020 - 2020
Portfolio Advisors is an independent, employee-owned firm that provides tailored private equity and real estate investment solutions.
Venture Capital Analyst Intern
2020 - 2020
Album VC is a venture capital firm that invests in early-stage technology ventures, shaping the future of technology and culture.
Investment Associate
2019 - 2020
Founder
2018 - 2020
2 year journey experiencing wins and losses building a gig-economy startup. Learned a lot, helped pay for school, and most importantly solidified that I wanted to spend my career supporting founders going after the biggest problems.
Employee number 6
2018 - 2019
Roller coaster of joining a venture-backed startup; and experiencing growth from $600 revenue to $40K MRR. We ultimately failed to reach meaningful PMF, but it was my first hit of the startup drug.