Sharrifah Lorenz
Venture Scout at CRV
San Francisco, California
Overview
Work Experience
Head of Business Development, Partnerships, and People
2022 - Current
Acquired by Fivetran in May 2025. As a core part of the leadership team, reporting into the CEO, I head Census partnerships for technology and SI partners globally. My goal is leverage partners to drive pipeline (0 -> 18% in year 1), close more deals faster ($XM in revenue), and build enterprise credibility through co-marketing with partners like Snowflake, Databricks, and Slalom. Census has won Braze and Snowflake partnership of the year awards, and I'm continuously looking at how we can deepen our competitive moat while driving delightful customer experiences through product integrations. This position includes sales, marketing, and product. I also lead the people team.
A Data Activation and Reverse ETL platform that delivers trusted data and audiences from your data warehouse into 150+ operational tools.
Raised $80,300,000.00 from Insight Partners, Andreessen Horowitz, Sequoia Capital and Tiger Global Management.
Advisor
2025
Venture Scout
2023
CRV is a venture capital firm that invests in investments in technology companies.
Angel Investor and Mentor
2021
Current investments include Air, Aviator, Comulate, Trumpet, and Rime.ai.
First Round Angel Track is a community of operators and founders looking to develop their skills and identities as early-stage investors.
Head of Business Development and Partnerships
2021 - 2022
Acquired by Atlassian in October 2023. Founding partnerships hire, initially building product partnerships. Soon after joining, we identified a product opportunity to build an SDK so developers could build async video communication in their products, so I joined a cross-functional tiger team to create a strategy and execute a go-to-market plan for the new SKU.
Loom is a work communication tool that enables its users to get a message across instantly shareable videos.
Raised $203,550,000.00 from Andreessen Horowitz, Kleiner Perkins, Coatue, ICONIQ Growth, General Catalyst and Sequoia Capital.
Head of Partnerships
2017 - 2021
IPO in September 2020. Joined Asana as the founding BD hire to build a technology partnerships program and then pivoted to focus channel programs, including partner recruitment, enablement, incentives structures, legal guardrails, etc. I've also done some corporate development and built out a VC/accelerator/incubator program.
Asana is a software company that specializes in the fields of work management, productivity, team goals, and project execution.
Raised $453,200,000.00 from Unbound.
Head of Business, co-founder
2015 - 2017
Unsuccessfully tried to start a company :/
Head of Investor Relations
2014 - 2015
Acquired by PayPal in November 2015. Xoom is a cross-border P2P company, where I led investor relations, reporting into the CFO. I represented the business to the investment community providing insights into our business model, vision, and competitive differentiators.
Xoom is a digital money transfer company that allows users to securely transfer money online.
Raised $104,349,000.00 from Glynn Capital Management, Sequoia Capital, Keith Rabois, lilian samartino, Sequoia Capital, New Enterprise Associates, Volition Capital, DAG Ventures, Glynn Capital Management and Northgate Capital.
Senior Director, General Manager - West Coast
2006 - 2014