Stuart Aitken
Advisor at Authentified
San Francisco, California
Overview
Work Experience
Product & Strategy Director, US Lead
2020 - Current
• Spearheaded product management and strategic initiatives for pre-, seed-, and A-stage ventures in US and Australia. • Directed research, strategy development, and product design, resulting in successful capital raises for multiple startups. • Oversaw the San Francisco studio, focusing on ML/AI product development for B2B SaaS ventures, many of which achieved significant market traction.
Advisor, Product & Strategy
2023
Strategy, product, operations & marketplace economics advisory for Authentified - connecting retail brands and their consumers to the secondary market via resale automation.
Director, Strategy
2020 - 2022
I helped form the foundational organisational strategy for CAA which continues to be executed upon and developed further to this day.
Consultant - Digital, Brand & CX
2019 - 2020
At Clemenger BBDO, Australia's most awarded creative agency, I led digital, CX, brand and marketing projects for Ford, BMW, National Australia Bank, Telstra (Belong), SEEK and others alongside a team of talented creatives, data analysts, developers and suits.
PM / Strategist
2017 - 2019
During my time at Isobar, I worked across a number of brands including ANZ, PayPal and General Motors - for whom I worked closely with our data analysists and econometricians to plan, scope, pitch, and setup data warehousing as a global first proof-of-concept project for GM, paving the way for analytics using machine learning that unearthed critical new insight to GM's omni-channel CX.
isobar is a Marketing & Advertising company located in Boston.
PM / Strategist
2013 - 2017
Marketing Graduate, Sales Rep
2011 - 2013
Employee #12 at Kogan.com supporting marketing, sales & customer experience. By the time I finished university and decided to start my career in advertising, Kogan had scaled from 12 employees working out of the upper story of a townhouse in Melbourne to 300+ and one of Australia's most successful underdog stories, paving the way for eCommerce in the country.