Venkat Bathula

Sr. Engineering Manager at eBay Ads

Cupertino, California

Overview 

Venkat Bathula is an Engineering Leader with a diverse background, currently pursuing an Executive MBA. With notable roles at eBay Ads as Sr. Engineering Manager and eBay as Staff System Engineer, he brings expertise in Java Enterprise Edition, software project management, and agile methodologies to his current position. His career highlights include leadership roles at eBay and Amdocs, showcasing his proficiency in managing complex software projects and teams.

Work Experience 

  • Sr. Engineering Manager

    2015 - Current

    Moved to ebay Ads and helped define and design Seller journey of various ad formats from scratch - Promoted listings Standard, PL Advanced, PL Express. These programs contributed to $1B annual incremental revenue in 2021. - Designed and lead Promoted Listings beta and ensured successful launch with ramp up plan - Lead ebay Marketing APIs for third party integrations - Managed and contributed in building Seller facing Campaign manager, Campaign Manager APIs to integrate all native ebay seller flows. - Managed seller performance reports, dashboards - Managed robust sync system to ensure multiple systems in ads are in sync near real-time.

  • Staff System Engineer

    2011 - 2015

    Developed monetization platforms with a vertical focus creating on-the-fly business opportunities. Built a Subscription platform and enabled store subscriptions, creating new revenue streams. Architected and implemented a highly scalable pricing model bringing stability to an ever-increasing volume of large-scale systems. Won multiple innovation awards.

EBay Ventures invests in disruptive companies that are revolutionizing the commerce landscape.

  • Development Expert / Team Lead

    2002 - 2011

    Implemented JNLP based Amdocs CRM smart client applications. Helped top-tier telecom customers optimize and scale the product in production environments.

Amdocs is a developer and provider of customer experience systems for communications, media, and entertainment industries.

  • Project Lead

    1999 - 2002

Genpact Headstrong Capital Markets is a multinational consulting and IT services firm with a specific focus on capital markets.

  • Project Lead

    1999 - 2002

  • Sr Consultant

    1999 - 2001

    Worked on backend inventory management systems for cameraworld.com and implemented multiple e-commerce applications. Implemented BroadVision adapter for BEA Active Software enterprise application integration broker.

eFORCE offers strategic e-business solutions that focus on B2B, B2C, corporate portals, and m-commerce.

Raised $16,000,000.00 from Infinity Capital, Norwest Venture Partners and Greylock.

  • System Analyst

    1999 - 1999

  • Sr Software Engineer

    1998 - 1999

    Implemented many e-commerce sites such as cd4you.de using BroadVision 1to1 commerce platform.

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