Yonatan Sela
Partner at Square Peg
Tel Aviv District
Overview
Work Experience
Partner
2020 - Current
Square Peg is a founder-centric VC, with investments in Canva, Stripe, Fiverr, Airwallex and other category defining companies. We manage ~$3 billion, and invest across stages, with entry point usually around seed to A. I look for outstanding Israeli entrepreneurs to partner with.
Square Peg invests in emerging technology companies across the internet economy in Australia and New Zealand, South-East Asia, and Israel.
Board Member
2023
Production-aware dev platform
Board Member
2023
A platform for businesses to gather data from the public web and quickly generate business insights.
Nimble is a revolutionary data collection platform that provides seamless and effortless data gathering solutions.
Board Member
2024
Quality-first AI code generation to help developers write, test & review code.
Board Member
2021
Enables companies to acquire and retain the highest-value customers, leveraging AI-powered real-time predictions at the individual user level.
Board Observer
2021
Tools for the token economy: instant, cross-chain bridging and transactions + NFT trading infrastructure
Co-founder & Board member
2017 - 2021
We started Props to bring user ownership to today’s popular apps using app tokens. Props' open source protocol empowers 12 million token users across multiple apps to generate wealth by giving them a financial stake in the network they help grow. Popular apps reward contributing users with tokens that serve as programmable "User Capital": unlocking both useful in-app benefits and financial upside. Props received $25 million in funding from Union Square Ventures and others.
Chief Business Officer
2016 - 2018
YouNow was the first mobile live video app to gain traction in the US (>50M users). We also built the first two-sided marketplace run on a virtual currency in the US, grossing $80M to date. The company raised $31M in equity from Venrock, USV, Comcast, Oren Zeev and others, and was acquired by a PE group)
SVP Product Strategy & Business Development
2015 - 2016
YouNow is the world's first live social network, empowering users to broadcast themselves from anywhere in real time.
Raised $26,000,000.00 from Venrock, Comcast Ventures, Oren Zeev and Silicon Alley Venture Partners.
Investor
2014 - 2015
Venrock is a venture capital firm with early stage investments in Apple, Intel, Nest, AppNexus and many others. I worked primarily on opportunities in media, blockchain and fintech. Having been involved in the investment in YouNow and working closely with the fantastic team, I decided to join the company's management full time.
Venrock is a venture capital firm investing in technology and healthcare companies.
Consultant
2013 - 2013
Worked on the development of a new pricing strategy for a large media and fintech company that provides data and analytics software to financial institutions.
BCG Securities focuses on wealth management with high net worth individuals.