ZF

Zach Fine

VP of Growth at Martal Group

United States

Overview 

Zach Fine is currently the VP of Growth at Martal Group, where he leverages his expertise in SaaS sales, product management, and sales strategy to drive revenue growth and develop successful sales processes. With a background that includes roles as a Subject Matter Expert at AlphaSights and Executive Growth Advisor at Polygon Group, Zach has a proven track record of implementing effective go-to-market strategies and advising on growth initiatives for various organizations.

Work Experience 

MG

Martal Group

  • Vice President of Growth

    2022 - Current

    Driving sustainable growth for our organization and the clients we serve. My role encompasses leading cross-functional teams to execute innovative sales strategies, optimize lead generation, and refine the customer journey from awareness to advocacy. Growth Leadership: Develop and implement data-driven strategies that reduced sales cycle by 30%+ Sales Enablement: Introduce cutting-edge tools and processes to empower the sales team, improving conversion rates and reducing the sales cycle. Strategic Partnerships: Forge key alliances to expand market presence and unlock new revenue streams. Customer-Centric Focus: Collaborate with marketing, sales, and customer success teams to refine our value proposition, ensuring client satisfaction and long-term retention. Martal’s mission to help B2B companies succeed aligns with my passion for driving measurable results, building high-performing teams, and staying ahead of market trends in a competitive, ever-changing landscape.

A

AlphaSights

  • Subject Matter Expert - B2B Go-To-Market Strategy

    2023

    Member of AlphaSights Expert Network specializing in B2B GTM.

CS

Cyngular Security

  • Account Executive

    2023 - 2024

PG

Polygon Group

  • Growth Consultant

    2022 - 2024

C

CompTIA

  • Growth Consultant

    2022 - 2023

TechAmerica, the public sector and public policy department of CompTIA, advocating before decision-makers at different levels of government.

techamerica.org
m

monday.com

  • Growth Consultant

    2022 - 2023

SM

Spark Mobile

  • Revenue Operations Manager

    2021 - 2022

    -Built and maintained market forecasts including legislation, compliance, revenue and unit economic forecasts -Created due diligence decks using complex market sizing and forecasting methodologies used to raise $3.5M -Built and maintained cannabis payments and banking compliance and technologies tracker and owned LEAN experiments solving user acquisition, fundraising and operations problems validating key business components

BP

Blue Phi Capital

  • Senior Consultant

    2020 - 2022

    -Led $160MM of fundraising campaigns in VC and other alternative investment raises - Brought edge computing startup revenue from $0 to over $5 million in months validating product - Built CRM pipelines, metrics and KPIs tailored to C-Suite spec increasing transparency and accountability - Managed 3 fundraisers and investor and competitor due diligence ensuring FINRA, SEC and CFTC compliance - Acted as Investor Relations Director presenting investor research to C-Suite and board members

EI

Edgy.io Inc.

  • Sales Operations Manager

    2021 - 2022

TS

Touchstone Security

  • SDR

    2019 - 2019

    - Designed, owned and marketed B2B cyber security packages in an Agile framework from concept to first iteration - Generated 10,000+ leads for GaaS and CaaS products by leveraging SWOT analysis on 90+ competitor companies - Increased absolute conversion rate to 1.96% by designing AB tests for SaaS products using Google and Salesforce

Education 

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