Ziv Elul

Chief Executive Officer

2022 - Current

Pery’s mission is to transform behavioral health integration (BHI) by equipping clinicians with tools to deliver evidence-based care and empowering families through education and engagement. Our AI-driven, closed-loop platform enables seamless integration of behavioral health into primary care by continuously monitoring symptoms, tracking treatment progress, and simplifying care coordination. Through proactive interventions and data-driven insights, Pery enhances clinical outcomes, reduces provider burden, and maximizes patient and family engagement.

Chief Executive Officer

2021

Security of ISRL information is critical to the success of this venture

Member

2015

Director

2023

Member Board of Trustees

2022 - 2024

CEO

2017 - 2022

Board Member

2016 - 2017

Ziv Elul co-founded Inneractive in 2007 and served as its CEO, expanding the company globally, and achieving profitability, with consecutive 3-digit year-over-year growth. In 2016, Fyber N.V acquired Inneractive and Ziv was appointed as the next CEO of Fyber N.V. Since stepping into his role in July 2017, he has been leading the successful integration of Fyber, Heyzap, and Inneractive into one consolidated entity, under the Fyber brand, with the goal of bringing the best components of each group into one cutting-edge, unified technology platform. Under his leadership, Fyber N.V. reached profitability for the first time as a unified company. Ziv brings 15 years of industry and management experience that helps guide the company through the deep waters. Ziv’s main focus is on the business operation, R&D and financial aspects on the company. In addition, Ziv serves as a Lieutenant Colonel in Israel’s Reserves Corps and sits on the management of Israel’s branch of the Young President’s Organization (YPO), a global network of young Chief Executives. Ziv is deeply involved in the local high tech and startup ecosystem and mentors and advises young entrepreneurs. He is also an avid investor in startups and holds an Executive MBA which he graduated from with honors. Ziv is currently working on his new book, which combines the ancient wisdom of Judaism and his vast experience and knowledge of management. Fyber was successfully acquired for $650M in 2021

Mentor

2013 - 2021

Mentor

2017 - 2020

Steering Committee Member

2017 - 2020

CEO/Co-Founder

2007 - 2016

Inneractive is an independent global mobile ad exchange focused on powering native and video ads. The company's mission is to empower mobile publishers to maximize the full potential of their properties by providing powerful technologies for buying and selling mobile ads. The Inneractive Ad Exchange (INNEX) includes an open exchange and private pipes that combine Real-time Bidding (RTB) technology with native and video ad solutions. Inneractive is headquartered in Tel Aviv with offices in San Francisco, New York and London.